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How to Start a Blog in 2026: A Quick Setup Guide

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Last update: Dec 15, 2025 12 min read

Creating a blog can be fast and easy when you know the key steps. In this guide, we’ll show you the key steps for how to start a blog online quickly, plus bonus tips to optimize your blog’s success and reach more readers.

Key Takeaways: 

 

  • Start with the basics: Set up web hosting, register a domain, and install your blogging platform (WordPress is easiest).
  • Configure essential settings: Update site title, language, permalinks, and homepage layout.
  • Choose and customize a theme: Pick a simple theme, adjust design, and set up navigation.
  • Publish your first post: Use the editor, structure content, add a featured image, and go live.
  • Increase performance and visibility: Add essential plugins, plan content, apply SEO, and build an email list.
  • Grow your audience: Promote posts, track analytics, and optionally monetize with ads or products.

How to Start a Blog (Step by Step Guide)

In this section, you’ll find the essential steps to go from zero to your first published blog post in just a few minutes. With the right web hosting, a ready-to-go platform, and a simple theme, you can start a blog without any coding skills or technical setup. Once you get your blog online, you can expand, customize, and improve your blog over time.

1. Set Up Web Hosting and Register Your Domain

Before you can start a blog, you need two things:

  • Web Hosting — where your blog “lives” online
  • A domain name — the address people type to reach it

Setting these up correctly makes everything else easier. Here’s what each one means and how to choose the simplest path.

What is web hosting?

An infographic depicting how web hosting works

Web hosting is the service that stores your website’s files and makes them accessible on the internet. Think of it as renting space on a fast, secure computer that runs your blog 24/7.

A good web hosting company will:

  • Keep your site online and fast
  • Handle security and backups
  • Provide tools to install your blog platform
  • Offer support when you need it

For beginners, managed web hosting is the easiest option because it takes care of technical tasks for you.

What is a domain name?

Your domain is your blog’s address—like mytravelblog.com. It’s what people will type to find you, and it’s tied to your brand or identity.

Why it’s easier to get your domain through your web hosting provider

You can purchase your domain elsewhere, but that usually requires extra steps: manually pointing your domain to your web hosting, updating DNS records, waiting for propagation, etc.

When you buy your domain from the same place you host your site:

  • Everything is connected automatically
  • You skip DNS setup entirely
  • Managing renewals is simpler
  • Support is centralized if you need help

This makes it the fastest and easiest option, especially if you’re just starting.

A note for SiteGround users:

If you choose a SiteGround web hosting plan, registering your domain during signup simplifies the setup even more. That’s because:

  • You get a free domain name during your first year of web hosting
  • Your domain is automatically linked to your web hosting account

This means you can move straight into starting a blog without any technical configuration.

How to choose your domain

Pick a name that’s:

  • Easy to type
  • Short and memorable
  • Relevant to your topic or brand

If your exact domain isn’t available, try variations, add descriptive words, or explore different domain extensions like .blog, .net, or .co.

2. Install Your Blog Platform

Once your web hosting and domain are set up, the next step is choosing and installing the platform you’ll use to start a blog. A blog platform (also called a CMS—content management system) is the software that lets you create blog posts, pages, menus, and the overall design of your site without needing to code.

Why WordPress is the standard for beginners

There are many blogging platforms but WordPress remains the easiest and most flexible option, especially when you want a fast setup and long-term control over your site. In fact, WordPress powers more than 40% of the web and works with thousands of WordPress themes and plugins.

Most importantly for beginners:

  • It’s user-friendly
  • It’s free and open-source
  • It can grow with your blog
  • Nearly all hosting providers support it
  • You can customize almost anything later without changing blogging platforms

If you’re using SiteGround Managed WordPress Hosting

You can skip installation completely. WordPress is already installed and pre-configured for you, so you can go straight to your WordPress dashboard and begin customizing your site. This saves time and removes any risk of installation errors. Just log in through your SiteGround Site Tools panel, and you’re ready for Step 3.

If you’re installing WordPress manually

If your web hosting service plan doesn’t automatically include WordPress, most providers offer a one-click installer. The process is typically:

  1. Log in to your blog hosting dashboard: Look for a section called “Website,” “WordPress,” or “App Installer.”
  2. Select WordPress: Click the WordPress installer and choose the domain where you want to start a blog.
  3. Enter your site details: You’ll create a site name, username, and password for your WordPress dashboard.
  4. Complete the installation: The installer will create your site automatically. When it’s done, you can access your dashboard at: yourdomain.com/wp-admin
Screenshot of the SiteGround Site Tools interface - the WordPress Install and Manage option in the lefthand toolbar is highlighted.

If you’re using another platform

Regardless of the platform, the overall process is similar—choose a template, customize the design, and start creating content.

That said, for this guide, we’ll continue using WordPress because it offers the quickest, most beginner-friendly setup, especially on managed web hosting.

What’s the Difference Between WordPress.org and WordPress.com?

 

WordPress.org (self-hosted WordPress blog)

 

  • You choose your own hosting provider
  • Full access to plugins, themes, and customizations
  • Complete freedom to monetize
  • You use a custom domain name (your own web address)

 

WordPress.com (hosted service)

 

  • Hosting is provided for you
  • Limited plugins and customization unless you upgrade
  • Monetization options depend on your plan
  • Free plans use a subdomain instead of a custom domain

If you want maximum flexibility, customization, and ownership, a self-hosted WordPress blog using WordPress.org is usually the better choice.

3. Configure Basic Settings

Before you start a blog design or writing, it’s worth taking a few minutes to configure the key WordPress settings. These small adjustments make your site look more professional, help with SEO, and prevent having to fix things later.

Everything here can be done from the WordPress Dashboard.

Set your site title and tagline

  • Go to Settings → General.
  • Site Title: The name of your WordPress blog (such as The Urban Hiker).
  • Tagline: A short phrase explaining what your blog is about (optional).
  • You can change these anytime.

Check your site language and time zone

  • Still under Settings → General, make sure your WordPress site’s language, date format, and time zone match your location.
  • This keeps WordPress blog post timestamps accurate and ensures plugins display the right information.

Update your permalink structure

  • This affects how your blog post URLs look.
  • Go to Settings → Permalinks and select: Post name (yourdomain.com/my-first-post/)
  • This is the cleanest and most SEO-friendly option.

Adjust your homepage settings

  • Go to Settings → Reading.
  • You can choose between: Your latest blog posts — for a classic blog-style homepage, or A static page — if you want a more website-like layout (You can change this later once you pick a WordPress theme).

4. Pick a Theme and Customize

Your theme controls how your blog looks—its layout, colors, typography, and overall design. There are heaps of free WordPress themes you can activate instantly, or you can install a premium theme later if you want more control. For now, the goal is to choose something clean and simple so you can start a blog quickly.

Choose a theme

Go to Appearance → Themes in your WordPress Dashboard. You have two options:

  • Use a pre-installed theme: WordPress blogs come with a few modern, lightweight free WordPress themes (like Twenty Twenty-Five). These are a great starting point and require almost no setup.
  • Browse and install a new theme: Click Add New to explore thousands of free themes. To keep things simple, filter by: Minimal, Blog, Responsive

Look for WordPress themes that match your blog niche or content style (travel, food, tech, personal blog, etc.), have good reviews, and are regularly and recently updated.

WordPress Appearance → Themes screen displaying the theme library, with “Neve” searched and the Install button visible on the Neve theme card.

Tip: Don’t overthink the WordPress theme. You can change it later without losing your blog posts or pages.

Customize the WordPress theme

After activating your WordPress theme, go to Appearance → Editor to access the visual editor. Here, you can adjust:

  • Site logo or title
  • Colors and fonts
  • Header and footer layout
  • Homepage settings
  • Menu navigation

Focus on the basics for now. A simple, clean layout helps you start publishing sooner.

WordPress dashboard with the Appearance → Editor option highlighted, indicating access to the Site Editor for block-based themes.

Set up your main menu

Go to Appearance → Menus to create your primary navigation menu. You can add links to:

  • Your homepage
  • Your WordPress blog page
  • Key pages like About or Contact (you can also just add these later)

Clear website navigation helps visitors explore your blog from the start, and also helps with SEO.

Theme vs. Template: What’s the Difference?

 

  • In WordPress, a theme controls your blog’s overall design—its colors, fonts, layout options, and styling across the entire site.
  • A template, however, is a single page layout within that theme.

5. Create Your First Blog Post

With your theme in place, you’re ready to start writing. Creating your first blog post helps you understand how the editor works and gives your blog real content to display.

Delete the default WordPress blog content

Before adding your own new blog post, clean up the sample blog content that WordPress creates during installation:

  • Go to Posts → All Posts and delete the “Hello World” post.
  • Go to Pages → All Pages and delete the sample page (unless you want to reuse it later).
  • Go to Comments and remove the default comment.

This gives you a clean slate for your blog content.

Add a new blog post

  • Go to Posts → Add New.
  • You’ll see the WordPress block editor, which lets you build your new blog post using text, headings, images, lists, and more.
WordPress block editor interface for creating a new post, showing the “Add title” field, block inserter, and post settings panel on the right.

Write your blog content

For your first new blog post, keep it simple. Examples:

  • A short welcome message
  • An introduction to who you are
  • The purpose of the new blog
  • Your first real article

Don’t worry about perfection—the goal is to get familiar with the editor.

Add structure with headings and blocks

Use blocks to organize your content:

  • Heading blocks for section titles
  • Paragraph blocks for text
  • Image blocks to add visuals
  • List blocks for bullet points

This makes your blog post easier to read and improves SEO.

Set a featured image

In the right-hand sidebar, you’ll see the option to set a Featured Image. This is the image that appears in blog feeds and previews. Choose something that represents your blog post.

Preview your new blog post

  • Click Preview to see how everything looks with your theme.
  • Make quick adjustments if needed—formatting, spacing, or images.

Publish your blog post

When you’re ready, click Publish. Your blog is now officially online with your first piece of content.

Bonus Tips for Starting a Blog

While you might be starting a new blog just for fun, chances are you want more readers to see your content. To do that, there are extra steps you can follow to make your blog more findable, improve its performance, and optimize your overall approach. Each tip here is optional, but they’ll help your blog run smoothly, stay organized, and reach a wider audience.

1. Add Plugins

WordPress plugins are tools that extend your blog’s functionality without requiring you to write any code. Think of them as apps for your blog—each one adds a specific feature or capability, from improving site speed and security to creating contact forms or optimizing for search engines.

For beginners, it’s best to focus on the essentials first. This keeps your site fast, secure, and easy to manage while giving you the most impact for minimal effort.

WordPress dashboard showing the Plugins menu expanded, with the “Add Plugin” option highlighted in the left sidebar.

Performance & security

Why it matters:

  • Performance: Slow-loading sites frustrate visitors and can hurt search rankings.
  • Security: Blogs are often targeted by hackers or spam bots; a secure site protects your content and your readers.

How WordPress plugins help you start a blog:

  • Caching, image optimization, and database cleanup can make pages load faster.
  • Security plugins block malicious traffic, enforce strong passwords, and monitor for vulnerabilities.

SiteGround-specific tools (optional):

  • Speed Optimizer: Automatically handles caching, image optimization, and resource management, so your blog loads quickly without extra setup.
  • Security Optimizer: Monitors your site for threats, blocks common attacks, and strengthens overall security.

Forms

You can add forms to your blog to capture information from visitors—whether that’s general contact info or, eventually, subscriber details (which we’ll cover in more depth shortly). For this, you can use a WordPress plugin like WPForms or another form tool. These WordPress plugins make it easy to create and customize forms for your site, and they can integrate with many different tools if you want to connect to an email service later.

SEO

An SEO plugin helps your blog get found on Google. It guides you to:

  • Optimize headings and create content for target keywords
  • Add meta descriptions for search snippets
  • Structure blog posts for better readability and search engine optimization

Even basic setup can improve your search engine visibility significantly.

Pro tip: Only install WordPress plugins you need. Too many plugins can slow down your site. Beging with essentials, then add more after you start a blog and it begins to grow.

2. Create a Content Calendar

When you create a content calendar, it helps you plan and organize your blog posts in advance. Even a simple plan keeps you consistent, reduces stress, and ensures you’re regularly providing value to readers.

Why it matters:

  • Consistency: Publishing on a regular schedule helps you build an audience.
  • Organization: Avoid last-minute scrambling for ideas.
  • Focus: Helps you track topics, deadlines, and seasonal content.

How to set up a blogging content calendar:

  • Choose a simple tool, like Google Sheets
  • Plan a few blog posts ahead
  • Start with 2–3 upcoming posts and include tentative publish dates and titles
  • Track ideas and drafts
  • Keep a list of topics you want to cover—you can add notes or outlines for each blog post

Pro tip: You don’t need a perfect schedule—just having a small, flexible plan is enough to keep your blog moving forward.

3. Get Smart about SEO & AI

With your blog live, you can take steps to improve how search engines and AI-powered tools discover and rank your content. While SEO plugins can guide you, here we focus on practical actions that directly improve your visibility.

SEO: Go deeper than the basics

  • Headings and structure: Use H2 and H3 headings to organize content. Clear structure helps readers and search engines understand your posts.
  • Keyword placement: Include your main keyword in titles, headings, and naturally throughout your content.
  • Meta descriptions: Write a 1–2 sentence summary for each post to improve click-through rates in search results.
  • Image optimization: Add descriptive alt text for every image, as search engines use this to understand your content. Then compress images to reduce file size and improve page speed—faster pages rank better in search results (also why the aforementioned speed plugin can make a real difference).
  • Internal linking: Link to other relevant posts or pages to help search engines understand your site structure and keep readers engaged.

AI-powered search optimization

Search engines and platforms increasingly use AI to analyze content, answer user queries, and provide AI overviews. You can optimize your blog by:

  • Using clear, natural language and answering questions readers may have.
  • Structuring content with headings, lists, and short paragraphs for better readability.
  • Including relevant keywords and phrases that match how people search conversationally.

Pro tip: SEO and AI optimization work together. Focus on creating useful, well-structured content because at the end of the day, quality writing wins.

4. Build an Email List

Email newsletters are one of the most effective ways to connect directly with your readers and keep them coming back. As you build your email list, you can grow a small target audience into a loyal one over time.

Why it matters:

  • Direct connection: Reach readers without relying on search engines or social media algorithms.
  • Engagement: People on your email list are more likely to read new posts, share content, or take action.
  • Growth: A small, engaged email list can become a strong foundation for starting a blog and building success.

How to get started with building an email list:

  • Decide on an email marketing platform. Since the goal here is ease of use, we highly recommend SiteGround Email Marketing, which makes the start-to-finish process a breeze.
  • Add a signup form using a WordPress plugin. If you’re using SiteGround, simply install the SiteGround Email Marketing plugin. Meanwhile, other email marketing providers will likely have their own WordPress plugins. Or you can use general form plugins (as mentioned previously) and integrate them with your email marketing platform of choice.
  • Offer a simple incentive (also known as a lead magnet). For example, encourage subscriptions with something small, like a checklist, guide, or exclusive tips.
  • Start small and consistent: Focus on adding new subscribers gradually and providing valuable content via regular emails.

Pro tip: Don’t wait for a huge list—even a handful of engaged readers is a good start. Keep forms visible but unobtrusive, and provide clear value for signing up.

5. Promote your Blog

Publishing your blog is just the first step—promotion helps your content reach the right target audience. You don’t need to do everything at once; even simple, consistent actions can attract readers and encourage engagement.

Why it matters:

  • Reach new readers beyond search engine optimization efforts
  • Build engagement and community around your blog.
  • Increase visibility and encourage sharing.

How to get started:

  • Social media marketing: Choose one or two platforms where your target audience is most active, such as Instagram, X/Twitter, or LinkedIn. Share new posts, snippets, tips, or visuals that link back to your blog. Focus on consistent posting rather than trying to be on every platform.
  • Online communities and forums: Participate in niche-specific spaces like Reddit, Facebook groups, Discord servers, or Quora. When you share your blog posts, make sure your contributions add value first, so readers are more likely to engage and explore your content.
  • Content repurposing: You can extend the reach of your posts by turning them into short videos, tip threads, infographics, or social media carousels. Repurposing your existing posts is a simple way to create content and attract new readers without having to produce entirely new posts.
  • Collaborations and guest posts: Partnering with other bloggers or creators in your niche can expose your content to a wider audience. Writing guest posts for other blogs or linking to each other’s content helps drive traffic from new readers who may not have discovered your blog otherwise.
  • Internal linking and cross-promotion: Link between your own posts and pages to guide readers to more of your content. You can also mention your blog in relevant profiles, forums, or newsletters you already run to direct interested readers back to your site.

Pro tip: Focus on consistency and quality. Small, regular promotion efforts across a few channels are more effective than trying to do everything.

6. Track Performance

Understanding how visitors interact with your blog helps you make smarter decisions and improve your content over time.

Why it matters:

  • See which posts are most popular.
  • Understand where your visitors are coming from (search engines, social media, email, etc.).
  • Identify opportunities to improve your blog’s reach and engagement.

How to get started:

  • Install a WordPress analytics plugin: There are various options that let you view basic metrics directly in your dashboard, including page views, popular posts, and visitor locations.
  • Set up Google Analytics: For more detailed insights, connect your blog to Google Analytics to track traffic, user behavior, and conversions.
  • Use Google Search Console: This free tool helps you understand how your blog appears in search. With Google Search Console, you can see which keywords bring you traffic, monitor search click-through rates, and check for indexing or technical issues that may affect visibility.
  • Check metrics regularly: Even a quick glance once a week helps you spot trends and plan content that resonates with your readers.

Pro tip: Don’t get overwhelmed by numbers. Focus on a few key digital marketing metrics—like page views, referral sources, and top posts—to guide your content strategy.

7. Monetize Your Blog (Optional)

Once your blog has consistent traffic, you may want to explore simple ways to make money blogging.

How to get started with monetization:

  • Display ads with Google AdSense: One of the easiest ways for beginners to start earning is via Google Adsense. It automatically displays relevant ads on your blog and pays you for views and clicks. Setup with Google Adsense is quick, and it’s easy to integrate and customize where ads appear.
  • Try affiliate marketing: You can recommend products you genuinely use and earn a small commission when readers click and purchase. It works well for when you write blog posts that review tools, share tutorials, or help solve specific problems.
  • Offer digital products or services: As your audience grows, you can create ebooks, templates, guides, online courses, or even offer coaching or consulting. Digital products are a popular way to diversify income without needing a large following.
  • Publish sponsored content: Once your blog gains traction, brands may pay you to write blog posts featuring their products or services. Sponsored content can complement your main blog articles as long as you keep it transparent and useful for your audience.

Pro tip: Making money blogging works best when it fits naturally into your blog’s content and doesn’t distract from the reader experience. Start small, experiment with options such as Google Adsense, and grow your strategy as your audience grows.

Your Blog Setup is Complete

With these steps, you’ve started a blog and are ready to share. From here, you can keep customizing, creating content, and finding ways to grow your audience.

Experiment with new WordPress plugins, refine your theme, and track your metrics. Over time, your blog will become more polished, functional, and easier for readers to discover.

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