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Erin Ridley

Digital Marketing Expert

Erin has diverse passions for all things tech, travel, wine making, and olive oil production. When she’s not wordsmithing, you’ll find her high on a mountain rock climbing.

The Ultimate Guide to ChatGPT Prompts for Marketing

Great marketing doesn’t have to come from a big-budget team or a decade of experience. With…

  • Feb 26, 2025
  • 12 min read

The Secrets to Effective Re-Engagement Emails + 20 Examples

Ever had a friend suddenly stop replying to your messages, and you’re left wondering if they’ve…

  • Feb 21, 2025
  • 8 min read

The Only 7 Things You Must Know to Improve WordPress Performance

A slow website is a sure way to lose visitors—and fast. When pages drag, users get…

  • Feb 19, 2025
  • 7 min read

Scaling a Business for Growth: 7 Effective Strategies

The difference between a thriving small business and an industry leader often comes down to one…

  • Feb 17, 2025
  • 7 min read

The Complete WordPress Security Guide + the Best Fixes

WordPress powers over a whopping 40% of the web. That’s an awful lot of websites—and also…

  • Feb 12, 2025
  • 9 min read

Small Business Marketing Essentials on a Budget

Small business marketing isn’t what it used to be—gone are the days of needing a big…

  • Feb 06, 2025
  • 10 min read

The Best Web Developer Portfolio Examples, Ideas & Tips

Are you a web developer looking to showcase your skills and stand out in a competitive…

  • Feb 05, 2025
  • 9 min read

What Is a Newsletter: The Essentials You Must Know

Ah, the email newsletter. Enter your inbox, and you’re probably swimming in them. But have you…

  • Feb 04, 2025
  • 8 min read

The Absolute Best ChatGPT Prompts: Dos and Don’ts

At first blush, using ChatGPT might seem like you’re unlocking a treasure chest of possibilities. But…

  • Jan 29, 2025
  • 9 min read

6 Must-Know Digital Marketing Trends for 2025

As a consumer, you’ve surely noticed the current explosion of high-quality digital marketing coming from businesses…

  • Jan 22, 2025
  • 7 min read

Product Launch Email Must-Knows + Example

You’ve gone to all the work to launch that much-desired new product, and now it’s time…

  • Jan 15, 2025
  • 7 min read

The Email Customer Journey – 5 Simple Steps + Examples

Email marketing can be a scattershot endeavor if you don’t have a strategy. What kinds of…

  • Dec 27, 2024
  • 14 min read

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